As Publisher Travel Ad Spend Beats 2019 Levels, New Trends Emerge
As travelers begin planning their long-overdue vacations, brands and publishers are responding with custom advertising campaigns that reflect the new motivations of travelers, such as regenerative travel, undiscovered backyard gems and accessible international travel. Travel-advertising spend began to rebound in earnest this summer–after repeated uncertainty–for industry-adjacent publishers and many are now seeing their related revenues…