Google’s advertising platform – known as Google Advertising or “Google Ads” – is used by millions of businesses across the globe. It’s considered to be so profitable that Google itself estimates it can deliver an 8:1 return on investment, even with as little as $10-$50 a day. Understanding how to navigate the Google Ads platform […]
Category: Internet Marketing
Reddit Talk is Announced – Clubhouse Competitor
Reddit unveils an alternative to Clubhouse that will be available for Android and iOS users, potentially giving it a jump ahead
The post Reddit Talk is Announced – Clubhouse Competitor appeared first on Search Engine Journal.
10 Ways Non-Cannabis Brands Are Celebrating 4/20
Review Topic Clusters as Local Business Content Strategy
Even the best local business owners and marketers can fall into the habit of seeing reviews as a mere numbers or ratings game. Make your reviews do more for you by embracing topic clusters.
4 Steps on How to Demystify Goal Setting
5 Tips for Managing PPC Following the Coronavirus Outbreak
PPC advertisers had to learn to roll with the punches during COVID-19. Learn to manage paid search campaigns during this period of transition.
The post 5 Tips for Managing PPC After the Coronavirus Outbreak appeared first on Search Engine Journal.
Google’s Product Review Update & More Digital Marketing News
In this episode, Google’s algo update that rewards thorough product reviews, project Bernanke raises more anti-trust allegations against Google, and new features from Google Ads.
The post Google’s Product Review Update & More Digital Marketing News appeared first on Search Engine Journal.
Beloved Publisher Kodansha Launches a Unified Brand Identity
20+ SEO Experiments To Get More Organic Traffic
20+ SEO Experiments for Increasing Organic Traffic Marketers are no strangers to A/B testing. From user experiences to email and ad copy, it is a crucial part of making sure our activity resonates with our audiences — so much so that 60% believe it is “highly valuable” for conversion rate optimization (CRO). That’s all well […]
What are the Makings of a High-Quality Link?
What links are considered “high quality”? Find out from link building expert, Paddy Moogan, who talks you through link relevancy, link diversity, link authority, and the sustainability of your link building efforts.
Google Lightning Talks: The State of SEO
A video in Google’s Lightning Talks series, titled the state of web search engine optimization, presents data on how websites are following standard SEO practices.
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